New in Portfolio: Sweet Mūn

New in Portfolio: Sweet Mūn

If flowers in water are not romantic then i don’t know what is! That’s the first thing i thought when i started working with Lauren from Sweet Mūn and decided at some point i would fill my tub with flowers and colour the water pink. And so i did as soon as we finished her logos and it was the prettiest my bath ever looked. You may have caught some of that action on my Instagram stories a few months ago.

I was so eager to share this project with you, that i haven’t even included all the different logos we did for her. You already know me, so this brand identity project has everything i absolutely adore. Metallics, astral references, hands, line art and flowers. Sweet Mūn stands for honeymoon, so we really wanted to go romantic and mellow with this one. The sweet moon icon, with the drop for sweet and circle for the moon is one of my favourites for some time now. So simple and yet brilliant (i’m so modest i know).

The primary logo was a custom font i created just for the brand and i simply adore it as well! It will take me some time to get over how much i love everything on this project and i’m really sad to see Lauren go!! On to some exciting projects however, can’t wait to share the rest with you.