NEW IN PORTFOLIO: JANE IN THE WOODS

NEW IN PORTFOLIO: JANE IN THE WOODS

It’s been a long time i’ve been meaning to post this brand design! Jane is such an extraordinary photographer inspired by the woods and nature. I could not but be very inspired by her work and love for the outdoors. We were on the same page regarding the brand’s direction straight from the beginning. A… Read more »

JaneWoods_Cocorrina


It’s been a long time i’ve been meaning to post this brand design! Jane is such an extraordinary photographer inspired by the woods and nature. I could not but be very inspired by her work and love for the outdoors.
We were on the same page regarding the brand’s direction straight from the beginning. A wood ring and peonies were used to mark her love for both. For the primary logo, i wanted to design a custom clean typeface that would be slightly vintage.

 

Moodboard_Cocorrina

The moodboard started with slightly more muted colours than we ended up going for, but other than that we straight true to the concept throughout the whole process.
The process was really fun, i got to draw the peonies and wood rings and work with a style that’s slightly outside my comfort zone.

JaneWoods_Cocorrina_Process