It’s been a long time i’ve been meaning to post this brand design! Jane is such an extraordinary photographer inspired by the woods and nature. I could not but be very inspired by her work and love for the outdoors.
We were on the same page regarding the brand’s direction straight from the beginning. A wood ring and peonies were used to mark her love for both. For the primary logo, i wanted to design a custom clean typeface that would be slightly vintage.